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Transforming Event Success for a B2B Healthcare AI Scaleup

  • Challenge: The client struggled to convert event attendance into meaningful business opportunities

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  • Outcome: Partnering with Event Squeezers enabled the client to generate a surge in qualified leads from the crucial event they attended. This translated into a substantial rise in post-event meetings with potential clients, significantly strengthening their sales pipeline.

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  • Company Profile: The client is a leading B2B healthcare company specializing in AI-driven solutions for patient care optimization. Their innovative platform serves enterprise, and mid-market healthcare providers, enhancing operational efficiency and patient outcomes.

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What We Did for Them:

  • Designed targeted email marketing campaigns tailored to attendee segments.

  • Leveraged social triggers to re-engage attendees in real time during the event.

  • Enhanced app engagement by creating personalized messaging and interactive content.

  • Conducted database enrichment and segmentation to improve lead quality and prioritization.

How Did Event Squeezers Impact the Outcome?

  • Developed precise audience segmentation strategies, and out of the box segmentation workflows, ensuring personalized and relevant communication.

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  • Implemented custom AI-assisted analytics to prioritize high-value leads, enabling more effective follow-ups.

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  • Introduced semi-automated engagement workflows, including timely reminders and tailored post-event content, as well as event-only sensitive offer to sustain attendee interest and drive action.

"I was impressed by what I've heard from the team at the booth. We had a lot of people coming with high intent solely because of Event Squeezers outreach. We were able to generate way more opportunities at this show than anticipated."

Clarissa, Event Marketing Manager

Looking to get similar results?

Lock in more pre-event meetings, engage better on-site, and follow up effectively — all with a 30% lead increase guarantee or your money back.

Experience a measurable boost in your pipeline, guaranteed—or you get your money back.

Enhance your lead-to-meeting conversion rates, driving more successful deals and revenue growth.

Maximize the return on your event investments, turning each interaction into a profitable opportunity.

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